Coiniverse
2020—2024
Coiniverse app is developed by the mints of the world with the help of the collector community.
Our collaboration:
Insights Ops
Insights Community
Coiniverse app is developed by the mints of the world with the help of the collector community.
Growing a global coin collecting app and community through insights OPS
EOD partnered up with Coiniverse to be a part of launching the global coin collecting app with a pre-built waitlist of digital coin collectors. We then converted this wait-list pull into our own coin collecting community to be used as the basis of our insights OPS.
Our hands-on, method-agnostic approach to UX research ensured a constant flow of human insights, supporting the Coiniverse app development every step of the way.



STRATEGIC UX RESEARCH APPROACH
Community interaction is at the core of our UX research approach
To build a long-lasting UX research capability within the Coiniverse app development core (customer, market, UX etc.), we needed to tap in to our very own collector community. With an active user testing group of real customers, users, fans & community actives, we could plan and deploy more tests and experiments at different scales, from conceptual ideas to interface usability. Community feedback helped us refine our data-gathering methods to ensure high-velocity UX research and in-depth insight.
To build a long-lasting UX research capability within the Coiniverse app development core (customer, market, UX etc.), we needed to tap in to our very own collector community. With an active user testing group of real customers, users, fans & community actives, we could plan and deploy more tests and experiments at different scales, from conceptual ideas to interface usability. Community feedback helped us refine our data-gathering methods to ensure high-velocity UX research and in-depth insight.








IMPLEMENTATION
THE ON-GOING UX RESEARCH LOOP
IMPLEMENTATION
THE ON-GOING UX RESEARCH LOOP
“Partnering with EOD was instrumental in launching Coiniverse. Their modern approach to UX research and community engagement has been providing us with invaluable insights all the way, ensuring our app meet the needs of coin collectors worldwide. The collaboration with EOD has been seamless and efficient, consistently delivering high-quality results.”
“Partnering with EOD was instrumental in launching Coiniverse. Their modern approach to UX research and community engagement has been providing us with invaluable insights all the way, ensuring our app meet the needs of coin collectors worldwide. The collaboration with EOD has been seamless and efficient, consistently delivering high-quality results.”
“Partnering with EOD was instrumental in launching Coiniverse. Their modern approach to UX research and community engagement has been providing us with invaluable insights all the way, ensuring our app meet the needs of coin collectors worldwide. The collaboration with EOD has been seamless and efficient, consistently delivering high-quality results.”

Mari Metso
Product owner
Coiniverse

Mari Metso
Product owner
Coiniverse

Mari Metso
Product owner
Coiniverse

Mari Metso
Product owner
Coiniverse
Let's do something similar to you, too?

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Let's do something similar to you, too?

Book a meeting with Antti M.
Let's do something similar to you, too?

Book a meeting with Antti M.
Let's do something similar to you, too?

Book a meeting with Antti M.
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Business Inquiries
+358 50 309 1455
research@eodinsights.com
Office
Embassy of Design Oy
Merimiehenkatu 36 D
00150 Helsinki Finland
Customer Care
Have you received an invitation to participate in a research project by Embassy of Design? If you have any questions in regards to the research project, please be in touch with us here.
Business Inquiries
+358 50 309 1455
research@eodinsights.com
Office
Embassy of Design Oy
Merimiehenkatu 36 D
00150 Helsinki Finland
Customer Care
Have you received an invitation to participate in a research project by Embassy of Design? If you have any questions in regards to the research project, please be in touch with us here.
Business Inquiries
+358 50 309 1455
research@eodinsights.com
Office
Embassy of Design Oy
Merimiehenkatu 36 D
00150 Helsinki Finland
Customer Care
Have you received an invitation to participate in a research project by Embassy of Design? If you have any questions in regards to the research project, please be in touch with us here.
Business Inquiries
+358 50 309 1455
research@eodinsights.com
Office
Embassy of Design Oy
Merimiehenkatu 36 D
00150 Helsinki Finland
Customer Care
Have you received an invitation to participate in a research project by Embassy of Design? If you have any questions in regards to the research project, please be in touch with us here.
Copyright 2025 EOD Insights / Embassy of Design Oy
Copyright 2025 EOD Insights / Embassy of Design Oy
Copyright 2025 EOD Insights / Embassy of Design Oy
Copyright 2025 EOD Insights / Embassy of Design Oy